Wild Girl · Spring and summer preview for buyers

Shoreline

A spring and summer collection built on one scene: golden hour on the water, inspired by Harveys Lake in Pennsylvania and Lake Norman in North Carolina.

Five styles · Four colorways · Target retail $68 to $108

The Shoreline scene: layered lake water, a tree line and the sun going down behind the hills

An early look for retail partners

Shoreline is in development. Nothing has been sampled yet, and wholesale pricing, minimums, sizing and delivery are still being worked out. Your picks help decide what we sample first, and in which colors.

  1. Browse the five warm-weather styles and four colorways.
  2. Tap “I'd carry this” on anything that fits your store.
  3. Send your picks. No commitment, just a head start.

Spring and summer · Five styles

The collection

Each style is proposed in four colorways. Tap a color to preview it, or open a piece for details.

Polo set in Bright Pink: the Deep-V Button Polo and Shoreline Skort on a lake dock at sunset (concept render)Deep-V Button Polo in Bright Pink, front drawing

WG-12

Deep-V Button Polo

A sleeveless deep-V polo with a structured collar and the lake at the hem.

  • Nylon stretch knit, soft bamboo or modal inner layer
  • Target retail $68 to $88
Bright Pink
Hoodie set in Light Lake Blue: the Cinched Sun Hoodie and Lined Flowy Short on a lake dock at sunset (concept render)Cinched Sun Hoodie in Light Lake Blue, front drawing

WG-13

Cinched Sun Hoodie

A quarter-zip sun hoodie that cinches at the hem, with the lake just above.

  • Cooling stretch knit, UPF 50+ planned
  • Target retail $78 to $98
Light Lake Blue
Pocket Shirt Cover-Up in Powder, worn open over a navy swimsuit on a dock at sunset (concept render)Pocket Shirt Cover-Up in Powder, front drawing

WG-15

Pocket Shirt Cover-Up

A relaxed button-down cover-up with patch pockets and the lake at the hem.

  • Light quick-dry stretch woven, UPF 50+ planned
  • Target retail $88 to $108
Powder
Shoreline Skort in Bright Navy, front drawingPolo set in Bright Navy: the Deep-V Button Polo and Shoreline Skort on a lake dock at sunset (concept render)

WG-14

Shoreline Skort

A slim A-line skort with a soft, fluid shell and the lake at the hem.

  • Matte stretch knit, bamboo-blend liner
  • Target retail $74 to $94
Bright Navy
Lined Flowy Short in Bright Pink, front drawingHoodie set in Bright Pink: the Cinched Sun Hoodie and Lined Flowy Short on a lake dock at sunset (concept render)

WG-17

Lined Flowy Short

A flowy high-rise short with a hidden liner, a phone pocket and the lake on one leg.

  • Light quick-dry stretch weave, bamboo-blend liner
  • Target retail $74 to $94
Bright Pink

Color range

Four colorways, one lake

Pick a color to see the tops in it.

Bright Navy, core

Polo set in Bright Navy: the Deep-V Button Polo and Shoreline Skort on a lake dock at sunset (concept render)
Deep-V Button Polo and Shoreline Skort
Hoodie set in Bright Navy: the Cinched Sun Hoodie and Lined Flowy Short on a lake dock at sunset (concept render)
Cinched Sun Hoodie and Lined Flowy Short
Pocket Shirt Cover-Up in Bright Navy, worn open over a light blue swimsuit on a dock at sunset (concept render)
Pocket Shirt Cover-Up

Light Lake Blue, light, breezy

Polo set in Light Lake Blue: the Deep-V Button Polo and Shoreline Skort on a lake dock at sunset (concept render)
Deep-V Button Polo and Shoreline Skort
Hoodie set in Light Lake Blue: the Cinched Sun Hoodie and Lined Flowy Short on a lake dock at sunset (concept render)
Cinched Sun Hoodie and Lined Flowy Short
Pocket Shirt Cover-Up in Light Lake Blue, worn open over a navy swimsuit on a dock at sunset (concept render)
Pocket Shirt Cover-Up

Powder, quiet, polished

Polo set in Powder: the Deep-V Button Polo and Shoreline Skort on a lake dock at sunset (concept render)
Deep-V Button Polo and Shoreline Skort
Hoodie set in Powder: the Cinched Sun Hoodie and Lined Flowy Short on a lake dock at sunset (concept render)
Cinched Sun Hoodie and Lined Flowy Short
Pocket Shirt Cover-Up in Powder, worn open over a navy swimsuit on a dock at sunset (concept render)
Pocket Shirt Cover-Up

Bright Pink, fun, feminine

Polo set in Bright Pink: the Deep-V Button Polo and Shoreline Skort on a lake dock at sunset (concept render)
Deep-V Button Polo and Shoreline Skort
Hoodie set in Bright Pink: the Cinched Sun Hoodie and Lined Flowy Short on a lake dock at sunset (concept render)
Cinched Sun Hoodie and Lined Flowy Short
Pocket Shirt Cover-Up in Bright Pink, worn open over a navy swimsuit on a dock at sunset (concept render)
Pocket Shirt Cover-Up

Concept renders. Colors are approximate. The swimsuit is styling only.

The idea

Two lakes. One wild spirit.

Shoreline is a modern, abstract take on the lake: layered water, tree-lined shores and soft hills in a clean graphic style, inspired by quiet mornings on Harveys Lake and golden hours on Lake Norman.

Solid on top, the lake at the hem

Each piece is one solid color, with the scene only at the hem, so it looks polished from the dock to dinner.

Bold water, familiar places

Layered water in blues, blush and aqua, a dark tree line, and the sun going down behind the hills.

One scene across the collection

The same artwork, scaled to fit each top, the skort and one leg of the flowy short, so every piece is recognizably Wild Girl.

Who it's for

Made for her whole day

From the dock to dinner

A boat day, a golf or pickleball league, a neighborhood walk, dinner out. Every piece works in at least two of those.

Coverage with shape

A wide waistband that sits high, a 15-inch skort with built-in shorts, a flowy short with a hidden liner, a sun hoodie that cinches and a cover-up with a tailored waist.

Fabrics that perform

Quick-dry stretch fabrics, soft bamboo-blend liners, and UPF 50+ planned for the sun hoodie and cover-up.

Target pricing

$68 to $88 retail for the polo, $74 to $108 for the flowy short, skort, sun hoodie and cover-up.

The plan

One brand, two seasons

Spring and summer

In development

  • Deep-V Button Polo
  • Cinched Sun Hoodie
  • Pocket Shirt Cover-Up
  • Shoreline Skort
  • Lined Flowy Short

Fall

Also in development

Alpenglow: cozy printed fleece, sherpa and a sporty popover, built on one Colorado mountain scene.

See Alpenglow

Nothing has been sampled yet. These are concepts, and your picks help decide what gets made first.

No commitment

Tell us what you'd carry

Pick the pieces and colors that would work in your store. Every response comes straight to us, and we'll follow up with wholesale terms as they firm up.

About your store
What you'd carry

Choose any colors that would sell for you. Leave a piece blank if it isn't a fit.

WG-12Deep-V Button PoloTarget retail $68 to $88
WG-13Cinched Sun HoodieTarget retail $78 to $98
WG-15Pocket Shirt Cover-UpTarget retail $88 to $108
WG-14Shoreline SkortTarget retail $74 to $94
WG-17Lined Flowy ShortTarget retail $74 to $94
A few quick questions

These are early signals, not orders. We'll share wholesale pricing, minimums, sizing and delivery dates as soon as they're ready.

Concept renders and drawings, shared for planning. Final colors, fabrics and details are confirmed in sampling.